Explore the forefront of digital marketing with this presentation.
*This session will now run on Tuesday Dec. 3rd at 12pm*
Explore the forefront of digital marketing with our presentation, "AI-Powered Advertising: Merging Human Creativity with AI Efficiency." In this talk, Jason showcases his agency's
innovative approach to integrating artificial intelligence in advertising. He'll share their firsthand experiences of AI revolutionizing campaign management, enhancing creative
outputs, and optimizing operational efficiencies. Learn about the tangible benefits of AI in advertising.
Three Key Takeaways from the Presentation:
1. Hybrid Approach for Optimal Results:
-Combining human creativity with AI efficiency maximizes ad copy effectiveness, driving higher engagement and better campaign performance.
2. AI-Driven Precision and Optimization:
-Utilizing AI for precision targeting and real-time optimizations significantly enhances operational efficiencies and improves
overall marketing outcomes.
3. Tangible Benefits from Comparative Study:
-Insights from our study show that while AI offers scalability and speed, human-generated content often excels in personalization
and emotional resonance, underscoring the need for a balanced strategy.
@AI @Digital Marketing @Advertisting of the future
Since 2007, Jason has been immersed in the world of digital marketing, leveraging social media to cultivate a fanbase for his Japanese rock band. His expertise in monetizing online traffic has since led him to found Fresh Crowd in 2016 and then Co-founder of Merged Media in in 2019. Additionally, he is the host of The Merged Marketing Podcast, and has been a featured speaker and host at marketing conferences worldwide, such as Ad World (Virtual), LeadsCon (Las Vegas), The Affiliate Summit (New York), and The European Summit (Prague/Cascais). In 2022, he released his debut book, ‘Drop The Mic Marketing: How to Find Your Social Media Voice’, which has become a go-to guide for aspiring entrepreneurs.